RX Smart Gear is one of the world's leading companies in professional jump ropes created in 2008; dedicated to the pursuit of elevating fitness through the creation of high quality, innovative and life changing fitness equipment.
Due to the global expansion that it is currently having, the brand requires an ICON that complements all its visual communication and reinforces its connection with its target.
I have partnered with IVC Media on dozens of projects over several years. No company surpasses them on providing the complete suite of media services needed to succeed in today’s environment.